AI Marketing
Claude Code is Claude running in your terminal so it can work with files and repeatable workflows. A practical guide for marketers who want wins fast, without "learning to code."
SaaS
In global SaaS, every KPI is a weighted average of the same metric across many sub-segments. If you don’t separate mix effects from performance changes, it’s easy to celebrate phantom wins or miss real degradation.
SaaS
Billing success rate lurks beneath the surface of your metrics dashboard, invisible to most operators, yet capable of sinking even the most promising SaaS business.
Projects
Could seaports around the world protect themselves against 2 meters of sea level rise — and does enough construction capacity exist to build the defenses?